Had A Customer Service Fail? Loyal Customers 6X More Likely To Forgive Mistakes
No matter how hard they try, retailers sometimes make customer
service mistakes. However, brands that have cultivated customer loyalty can
mitigate the harm — loyal shoppers are 6X more likely to forgive a
mishap than the average customer.
Loyal shoppers also are valuable in growing a retail
business: they are 7X more likely to try a new product or service, and
are 5X more likely to repurchase once they have bought a product.
Learn more about just how valuable customer loyalty is in this infographic from tech.co.